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Greater Springfield Chamber of Commerce appoints Stryv Business Growth Partners founder, Tye Hillam, to its Committee and Chief Chamber Champion role to support local business growth, member retention and strategic initiatives.

Stryv Business Growth Partners founder, Tye Hillam, is appointed to the Committee of the Greater Springfield Chamber of Commerce (GSCC) and takes on the additional role of Chief Chamber Champion, supporting the Chamber’s efforts to grow and retain its membership base.

In his new role as a Committee member, Tye contributes his experience working with small and medium service based businesses, helping shape the Chamber’s strategy and advocacy on behalf of local employers.

As Chief Chamber Champion, he also leads the Chamber Champions initiative. Under Tye's leadership, the program will focus on increasing membership through internal referrals and improving member retention through more intentional engagement and support.

“My goal is to help make the Chamber the place where serious business owners feel seen, supported and connected,” Tye says. “That means not just signing up new members, but helping existing members get real value from their involvement so they want to stay and bring others in.”

Under Tye’s leadership, the Chamber Champions group is working on structured ways for members to:

GSCC President Neil Coupland welcomes Tye’s appointment and the energy he brings to the role.

“We look forward to working with Tye over the coming years and are confident he’ll bring fresh, innovative ideas to help strengthen and grow our Chamber,” Neil says.

Alongside his Chamber Champion responsibilities, Tye is also spearheading the Chamber’s International Men's Day activities. This includes coordinating a dedicated event and working with the Committee to select a men’s charity that the Chamber will support through fundraising.

“International Men's Day is a great opportunity to highlight the challenges many men face quietly in the background, especially business owners carrying a lot of responsibility,” Tye says. “If we can raise funds for a charity that supports men and also open up some healthier conversations in our business community, that is a worthwhile use of our platform.”

Tye’s appointment reflects the Chamber’s ongoing commitment to supporting local businesses not only through networking events, but through practical initiatives that foster growth, resilience and community.

About Stryv Business Growth Partners

Stryv Business Growth Partners helps established service based business owners break through growth plateaus, build a stronger reputation and ultimately create a business that can thrive without depending on the owner every day. Stryv combines reputation building, marketing systems and long term strategic support to help owners grow profitably while increasing the value and saleability of their business.

Frosteez, Rising Sun Martial Arts and Stryv Business Growth Partners all secure finalist honours at the 2025 Greater Springfield Chamber of Commerce Marquee Business Awards, sharing four awards between them.

Stryv Business Growth Partners and its clients have enjoyed a standout year at the 2025 Greater Springfield Chamber of Commerce (GSCC) Marquee Business Awards, with Frosteez Mobile Car Air Conditioning, Rising Sun Martial Arts and Stryv itself all recognised as finalists in their nominated categories and sharing four awards between them on the night.

The results highlight the strength of local service-based businesses in the Greater Springfield region and the impact that a strategic focus on reputation, customer experience and structured growth can have over time.

In a single photo that sums up the evening, Stryv founder Tye Hillam stands alongside Glen Wiltshire from Frosteez and Sam Pitts from Rising Sun Martial Arts, each holding their finalist awards and collectively displaying four trophies.

“Seeing our clients up on stage and recognised among the top businesses in their categories is much more satisfying than any standalone award Stryv could win,” Tye says. “Our goal is always to help owners build businesses they can be proud of, so nights like this are a real milestone.”

Finalist recognition for Frosteez, Rising Sun Martial Arts and Stryv

Frosteez Mobile Car Air Conditioning was named a finalist in two categories, the Best Customer Service Award and the Outstanding Small Business Award, reflecting its commitment to quality workmanship, clear communication and an exceptional customer experience backed by hundreds of five star reviews.

Rising Sun Martial Arts reached the finalist stage in the Lifestyle Award, recognising the positive impact the dojo has on students and families across the community through training, discipline and personal development.

Stryv Business Growth Partners was recognised as a finalist in the Members Choice Award, a category that reflects the regard held for Stryv among fellow GSCC members and the value it provides to established service-based business owners who want to grow in a sustainable, strategic way.

“Awards nights are nice, but they only happen because of what you do all year,” says Rising Sun Martial Arts owner, Sam Pitts. “We are grateful to our students, families and the broader Springfield community for their ongoing support.”

A returning judge with a focus on integrity

Alongside client success on the night, Tye returned as a judge across multiple GSCC award categories.

To preserve integrity and avoid any conflict of interest, he does not judge in categories where Stryv or its clients have submitted entries. This clear separation allows him to contribute his experience while ensuring that all entrants are assessed fairly.

Tye’s judging work is an extension of Stryv’s focus on reputation building, particularly through its Awards Accelerator service, which helps business owners identify relevant awards, prepare strong submissions and leverage their recognition in a way that supports long term growth.

“Awards are not about collecting trophies for the shelf,” Tye says. “Handled properly, they are a powerful way to tell your story, motivate your team and build trust with clients and referrers. Our role is to help owners do that in a structured, ethical and sustainable way.”

Supporting the GSCC and local business community

Beyond the awards night, Tye continues to serve on the GSCC Committee and in his role as Chief Chamber Champion, helping to strengthen the Chamber through:

“The GSCC is a vital part of the local business fabric,” says Tye. “It is a privilege to support the Chamber both as a Committee member and as a growth partner to the businesses that call Greater Springfield home.”

Stryv now looks ahead to helping more service-based business owners build their reputation and grow profitably.

About Stryv Business Growth Partners

Stryv Business Growth Partners helps established service-based business owners break through growth plateaus, strengthen their reputation and ultimately build businesses that can thrive without depending on the owner every day. Through services such as 5 STARS, Awards Accelerator and long term growth partnerships, Stryv supports clients to grow profitably while increasing the value and saleability of their business.

Frosteez Mobile Car Air Conditioning has achieved an extraordinary milestone: 500 five-star Google reviews, all while maintaining a flawless 5.0-star average rating.

This rare achievement puts Frosteez in the top tier of Australian service businesses, where reputation, consistency and customer trust drive growth.

Customers Speak Loudest

One look at Frosteez’ reviews shows why. Local driver Lisa M. wrote:

“Can't praise these folks enough. They were ready the moment my car drove in, very organised. Staff were very friendly and helpful. Couldn't be happier and so glad I found Frosteez.”

Another customer, Rob C., echoed the sentiment:

“5 star service from Frosteez. Fantastic customer service with a smile, great technical job done so efficiently. Really appreciated in receiving such great customer service other companies could learn off. 5 star plus!”

A Benchmark Few Reach

The average Google business rating across industries is 4.11 stars, yet 40% of consumers won’t even consider a company below a 4.0. Businesses with an average of 4.75 or higher enjoy the highest conversion rates.

Frosteez’ perfect 5.0 rating places them in an elite category. Just as importantly, they’re collecting reviews consistently with 119 five-star reviews in the past 12 months alone. With 84% of consumers believing reviews older than three months aren’t relevant, recency is as critical as rating.

“Google reviews are our lifeblood,” said Glen Wiltshire, Founder and Managing Director of Frosteez. “They don’t just make us feel proud, they directly drive the business forward. Our vans are busier, our workshop is fuller and our team is growing because customers trust what they read online.”

Results That Speak for Themselves

Since implementing the automated review collection system 5 STARS (5 Star Testimonial Automated Request System) four years ago, Frosteez has seen:

“Those results don’t come by accident,” said Tye Hillam, Managing Director of Stryv Business Growth Partners and the creator of 5 STARS. “Frosteez’ technicians and admin team deliver first-class service every day. What we helped do was make sure the happy customers they create are consistently sharing their experiences online. That’s where the compounding growth comes from.”

Why Reviews Matter More Than Ever

With 87% of service enquiries going to the Top-3 businesses in Google Maps, reviews are one of the most important ranking factors. Both quantity and frequency of reviews count, as does the recency and overall rating.

“This is what most business owners don’t realise,” Tye continued. “It’s not enough to have a handful of old reviews or even a good star rating. If you’re not consistently showing up with new, high-quality reviews, you’ll be invisible in both Google and AI search. And you’ll lose enquiries and jobs to the competitors who've figured this out.”

The 5 STARS Difference

To achieve consistency, Frosteez partnered with Stryv to implement 5 STARS, a review automation system designed for service-based businesses.

5 STARS makes review collection effortless by:

The result? Businesses build trust, climb into the Google Maps Top-3 positions and unlock steady growth.

“5 STARS took away the stress of asking,” Glen added. “Before, reviews came in dribs and drabs and I had to ask for every single one of them in-person. Now they flow in consistently and on autopilot. And, we can feel the difference in the phones ringing and our calendar being booked out weeks in advance.”

The Cost of Ignoring Reviews

Every business owner knows reviews matter, but the numbers prove it: failing to improve your Google ranking or generate consistent reviews costs real money. With Frosteez seeing a 4.65x revenue increase tied directly to reviews, the opportunity cost of inaction is enormous.

“Every day you delay is a day customers are choosing your competitors over your business. Frosteez proves what’s possible when you combine great service with a world-leading system (5 STARS) that ensures every happy customer's voice is heard.” Said Tye Hillam.

About Frosteez Mobile Car Air Conditioning
Since 2018, Frosteez has been keeping vehicles across West Brisbane and Ipswich cool and comfortable. With both a mobile service and a fully equipped workshop, Frosteez provides expert solutions for regas, hose repairs as well as replacement of compressors, condensers and evaporators. Their commitment to workmanship and customer care has made them the highest-rated car air-conditioning service in Ipswich and West Brisbane.

About 5 STARS
5 STARS is the 5-Star Testimonial Automated Request System created by Stryv Business Growth Partners. Designed for service businesses, 5 STARS automates and optimises the process of collecting Google reviews, helping businesses consistently appear in the Google Maps Top-3, convert more enquiries and grow profitably.

Frosteez Mobile Car Air Conditioning has been announced as a double-finalist in the 2025 Greater Springfield Chamber of Commerce (GSCC) Marquee Awards, recognised in both the Best Customer Service and Outstanding Small Business categories.

Founded in 2018, Frosteez has grown from a single van into a fleet, evolving into a trusted, top-rated business serving thousands of drivers across West Brisbane and Ipswich. With over 490 five-star Google reviews, Frosteez has built its reputation on expert workmanship, genuine care for customers and a culture of continuous improvement.

“Being named a finalist in not just one, but two categories is a huge honour for us,” said Glen Wiltshire, Founder of Frosteez. “It’s recognition of the dedication our team puts into every job, and the loyalty of our customers who trust us to keep them cool and comfortable on the road.”

Behind Frosteez’s growth is a close partnership with Stryv Business Growth Partners, who have supported the business with strategy, systems and marketing initiatives. This collaboration has helped Frosteez transform from a small operator into one of the region’s most successful service businesses.

“Frosteez is a textbook example of what happens when business owners are willing to invest in growth,” said Tye Hillam, Director of Stryv Business Growth Partners. “They’ve done the hard work in delivering exceptional customer service, and we’ve helped them build the systems, visibility and confidence to scale. These finalist spots are a reflection of that teamwork.”

The winners of the 2025 GSCC Marquee Awards will be announced on Saturday, September 20, but for Frosteez, the recognition as a double-finalist is already a significant milestone.

“Whether we win on the night or not, we’re proud of how far we’ve come,” Glen added. “For us, these awards are proof that when you focus on doing right by your customers, good things follow.”

Stryv Business Growth Partners has helped multiple service-based businesses like Frosteez break through growth plateaus and turn their operations into sale-ready, scalable assets. For companies who feel stuck or unsure of their next move, Frosteez’s success story highlights what’s possible with the right guidance and partnership.

Celebrating a 30-Year Legacy and a New Chapter Ahead

After nearly three decades of service, Hillocc Surveyors—one of Brisbane’s most trusted names in land surveying—has officially been acquired by House Surveys Australia, a subsidiary of AFR Fast 100 company, Bennet + Bennett.

Founded in 1995 by Brian Hillam and Nick Iocco, Hillocc has built an enduring legacy of technical excellence, personalised service, and community trust. Their work has shaped thousands of projects across South East Queensland, and their reputation has earned them deep respect throughout the surveying industry.

On April 1st, 2025, Hillocc took its next step forward—joining the House Surveys Australia Group to expand its reach, resources, and impact. We’re proud to share that both Brian and Nick will remain with the business long-term, stepping into senior leadership roles within House Surveys Australia’s Brisbane South operations:

This achievement is the result of not just decades of hard work, but also a focused effort in recent years to increase profitability, scale the business, and ensure a smooth pathway to succession.

At Stryv Business Development Partners, we’ve had the privilege of working closely with Hillocc since 2021 to help realise that vision. Together, we undertook a range of strategic initiatives including:

These achievements didn’t happen overnight—and they didn’t happen in isolation. They were the product of courageous leadership from Brian and Nick, an open mindset, and a shared commitment to building something better.

We are grateful to have been trusted by Hillocc’s directors to step inside the business, challenge the status quo, and co-create a stronger, more valuable company. At Stryv, we believe success comes from collaboration—and this outcome proves it:

Because great businesses are built by a team.

We extend our warmest congratulations to Brian, Nick, and the Hillocc team. It’s been an honour to work alongside you—and we can’t wait to see what you’ll achieve as part of House Surveys Australia.

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For media enquiries or to learn more about how Stryv helps professional services businesses grow, visit stryv.com.au